0
Start frame
Optional
End frame
Optional
0/1000
768
6 seconds
AI video generator
Generate cinematic videos in just minutes
1
Select the motion effect
Decide how your image will move
2
Add image
Upload or generate an image to begin your animation
3
Get video
Click generate to produce your final animated video!
Super Promotion
90% OFF
Create stunning AI photos & videos with essential tools
Unlock the Basic Plan for just $1
Auto-renewal is active. Cancel anytime. 90% off applies to the first billing cycle.
By choosing your age and continuing you agree to our Terms of Use and Privacy Policy
Please review before continuing
Hailuo 2.3 AI Video Generator
The old version of this page tried to win on sheer volume: architecture talk, benchmark-style comparisons, broad resolution language, and a lot of confident copy that did not map cleanly to the route users actually open on Cleep. That is not the right way to build a strong route page. A useful page for /generate/video/hailuo-standard-video should begin from two grounded layers: what MiniMax officially says about Hailuo 2.3, and what the current Cleep route for Hailuo Standard actually exposes today.
On MiniMax's side, the broad positioning stays consistent. The official Hailuo 2.3 launch article frames the model family around better body movement, more natural facial micro-expressions, stronger physical realism, improved response to motion instructions, and better stylization support across looks such as anime, illustration, ink wash, and game CG. The official video generation docs and the MiniMax model guide keep returning to the same strengths: motion, expression, realism, and prompt adherence.
On the Cleep side, this route is different from Hailuo Pro in a useful way. The current hailuo-standard-video configuration exposes text-to-video, image-to-video, and an additional first-last-to-video style workflow, with 6-second and 10-second duration options, a current width lane of 768, and an estimated turnaround of about 1 to 3 minutes. There is still no native audio field here. That makes the honest reading much clearer: Hailuo Standard is the broader Hailuo route for users who want more workflow flexibility, longer short-form clips, and a better bridge between reference-led planning and motion generation, not simply a cheaper or weaker version of Pro.
Quick Answer
Start with Hailuo Standard when you want a short video route that gives you more than one way in: text-first ideation, image-led motion, or a first-frame / last-frame planning flow for controlled transitions. It is the more flexible sibling route on Cleep, especially when 10-second clips or bookended motion planning matter more than maximum premium polish.
The main sources behind this guide are the official MiniMax Hailuo 2.3 launch article, the official MiniMax video generation docs, the official MiniMax model guide, and the current Cleep route configuration for hailuo-standard-video.
Where Hailuo Standard is actually stronger than Pro
The most useful way to compare Standard and Pro on Cleep is not through status language like “better” or “premium,” but through route shape. Hailuo Pro is a narrower premium lane that focuses on short polished motion clips. Hailuo Standard is broader operationally. It gives you extra entry paths, a 10-second option, and a first-last-frame style route that can be easier to plan when you already know the visual start and visual finish of a shot.
That flexibility matters in real production work. Many teams do not begin with “make the most beautiful 6-second clip possible.” They begin with “I know how the shot should begin and where it should land,” or “I need a longer short-form clip for a transition, reveal, or short narrative beat,” or “I want a practical Hailuo route where I can test more than one motion setup without changing model families immediately.” That is where Standard becomes more interesting.
It is still important to stay honest about the limits. This route does not suddenly become a full editing suite just because it offers more modes. Audio is still absent. The visible width lane is still 768. And even 10 seconds is still short-form video, not long-form storytelling. But inside that short-form window, Standard gives users more planning surfaces than Pro does.
The 10-second option changes the kind of shot you can plan
Six seconds is often enough for a single reveal. Ten seconds gives more breathing room for a transition, a camera move, a product-hand interaction, or a slightly more narrative short beat.
First-last planning is the route's biggest practical differentiator
When you already know the opening frame and the ending frame, a bookended motion workflow can be easier to control than asking for the whole visual arc from a prompt alone.
Standard is still tied to the same Hailuo family strengths
The official MiniMax story around motion quality, facial expression, realism, and stylization still matters here. The route is broader, but the model character underneath is still Hailuo.
Flexibility does not erase route limits
This route still has no native audio field and still exposes a 768-width lane on Cleep today, so the page should not drift into oversold post-production promises.
What the official Hailuo sources and this route actually confirm
A strong model page separates model-family facts from route-level facts. That is especially important here because the most interesting difference on Cleep is not a theoretical benchmark. It is the practical shape of the route: what goes in, what comes out, and which workflow options are really visible to the user.
| Area | Confirmed source | What it means on this page |
|---|---|---|
| Model family | The MiniMax site and the model guide position Hailuo 2.3 as part of the current MiniMax video model family. | This route should be framed as a current Hailuo-family workflow, not as a disconnected legacy tool. |
| Official strengths | The launch article and video docs emphasize stronger body movement, facial expression, physical realism, and prompt following. | The page should center motion, expression, stylization, and short-form usefulness instead of invented benchmark drama. |
| Supported creation paths | The live Cleep route exposes prompt, image, and additional imageLast / imageLinkLast fields. | Users can approach this route as text-to-video, image-to-video, or a first-last bookended motion flow. |
| Generation types | The current route maps to text-to-video, image-to-video, and a separate first-last-to-video path inside the Hailuo stack. | That makes Standard better for practical shot planning where start and end stills matter. |
| Visible duration options | The current Cleep route exposes 6 and 10 as duration options. | This route can handle slightly longer short-form work than Pro, which matters for reveals, transitions, and mood builds. |
| Visible resolution | The route currently exposes a 768-width lane on Cleep. | Users should think in terms of short social assets, concept clips, and motion tests, not broad high-resolution delivery promises. |
| Estimated turnaround | The live route points to an estimated generation time of roughly 1 to 3 minutes. | That makes Standard fast enough for iterative short-form work without pretending it is instant. |
| Audio | No audio field is exposed in the current route configuration. | Voiceover, music, captions, and sound design should still be treated as downstream production steps. |
| Stylization | The official MiniMax material explicitly mentions anime, illustration, ink wash, and game CG support within Hailuo 2.3 positioning. | Stylized motion clips are a real use-case lane for this route, not filler added for coverage. |
How to pick the right input path on Hailuo Standard
The most useful thing about Hailuo Standard is that it is not locked into one planning style. The question is not “Which mode is best in general?” but “Which mode matches the amount of visual certainty I already have?” If you only know the idea, start with text-to-video. If you already have a strong look, use image-to-video. If you know where the shot should begin and where it should end, the first-last workflow is usually the smartest route-level advantage here.
Text-to-video
Best when you know the idea and mood, but not the exact frames yet.
streetwear model crossing a wet alley at night, slow handheld camera move, neon reflections, subtle head turn, moody fashion clip
Image-to-video
Best when the first frame already solves the look and character identity.
animate the uploaded beauty portrait with a soft camera push in, natural blinking, tiny hair movement, warm studio light, premium editorial feel
First-last-to-video
Best when you know the opening still and the ending still, and need the route to bridge the motion in between.
create a smooth transition from the first uploaded frame to the final uploaded frame, keep the product centered, elegant camera energy, luxury commercial pacing
10-second planning
Best when the motion needs a little more room than a single fast reveal.
artist walks onto stage through low haze, camera tracks from side to front, soft backlight grows stronger, final pose held for a beat, cinematic concert intro
| Mode | Best for | What to lock in |
|---|---|---|
| Text-to-video | Concept-first work, quick ideation, new scenes, mood testing. | Subject, one core action, camera behavior, lighting, and style family. |
| Image-to-video | Look protection, character consistency, product stills, brand-led motion. | What must remain fixed, what can animate, and how subtle or expressive the movement should be. |
| First-last-to-video | Transitions, before-and-after bridges, start/end shot planning, controlled reveals. | First frame, last frame, what changes between them, and what must stay visually stable. |
| 6-second duration | Fast hooks, clean reveals, quick social loops, simple motion beats. | One memorable action and one clear visual payoff. |
| 10-second duration | More gradual transitions, slightly longer product or lifestyle shots, mood build-ups. | Pacing, motion arc, where the shot should land, and which beat should feel strongest. |
When to choose Hailuo Standard vs nearby routes
Hailuo Standard becomes the right choice when the job is not only “make a polished short clip,” but “give me a more usable Hailuo workflow.” That is the real distinction. Standard is better when the route shape matters: more input choices, a 10-second option, and a practical first-last path. Pro is better when the route can be narrower and the emphasis is on premium polish over flexibility.
Choose Hailuo Standard
when you need a broader Hailuo workflow, 6-second or 10-second planning, or a first-last-frame route for controlled short transitions.
Compare with Hailuo Pro
when the project can live inside a narrower 6-second premium lane and your main goal is polish, face-led motion, or a stronger first-frame commercial feel.
Compare with Seedance Pro
when you want a different creative personality for text-to-video and are testing which route gives the more useful expressive look.
Compare with Kling Motion Control
when camera path control or edit-first planning matters more than staying inside the Hailuo family.
Compare with Veo 3.1
when your team is comparing broader premium video stacks and wants to weigh control, workflow, and output character at a platform level.
Pass the best take into editing tools
when the core motion clip is done and the next problem is voiceover, captions, pacing, or multi-shot assembly.
- Think in short-form beats, not long stories: even 10 seconds is still a short clip, so plan one motion idea well instead of squeezing in a full sequence.
- Use text-to-video when you are still exploring: it is the cleanest way to test mood, motion, and framing before you lock the look.
- Use image-to-video when the look is already solved: protect a strong still frame instead of rebuilding identity from scratch.
- Use first-last when the transition matters most: if the start and end visuals are already known, let the route focus on the bridge between them.
- Plan audio as a separate step: no native audio field is exposed here, so sound design should not be part of the route promise.
What we verified for this guide
This rewrite is grounded in official MiniMax product and documentation pages plus the live route configuration in Cleep. The factual anchors are the official MiniMax Hailuo 2.3 launch article, the official Video Generation API docs, the official MiniMax model guide, and the route definition used by Cleep for hailuo-standard-video. I removed the unsupported ideas from the previous version, including unverified speed multipliers, broad resolution promises, deep-architecture claims, and route-level statements that are not visible in the current Cleep implementation.
Frequently Asked Questions About Hailuo Standard
What is Hailuo Standard on Cleep?
On Cleep, Hailuo Standard is the broader Hailuo 2.3 route for short-form video generation, offering text-to-video, image-to-video, and an additional first-last-frame style workflow inside one practical route family.
How is Hailuo Standard different from Hailuo Pro?
The useful difference is route flexibility. Standard exposes more workflow options, including 6-second and 10-second duration choices plus a first-last planning flow, while Pro is the narrower sibling route focused on a simpler premium 6-second lane.
Does this route support both text-to-video and image-to-video?
Yes. The current Cleep route exposes both, and also includes extra first-last-frame inputs for a more planned motion workflow.
What clip lengths are currently available?
The live route currently exposes 6-second and 10-second options. That gives more room than Pro for short transitions, reveals, and slightly longer mood clips.
What resolution does Hailuo Standard expose on Cleep right now?
The current visible width lane is 768, so the page should be read as a short-form route for social assets, concept clips, and motion planning rather than default high-resolution delivery.
What is the point of the first-last-frame workflow?
It is useful when you already know the opening still and ending still and need the route to animate the motion bridge between them instead of inventing the whole arc from a text prompt alone.
Is Hailuo Standard still good for people, motion, and facial expression?
Yes. It still sits inside the Hailuo 2.3 family, and MiniMax's official positioning around body movement, facial expression, realism, and stylization still applies.
Can I use this route for stylized clips too?
Yes. MiniMax explicitly mentions anime, illustration, ink wash, and game-CG-like aesthetics in its Hailuo 2.3 positioning, so stylized short-form clips are a real use case here.
Does this route generate audio?
No native audio field is exposed in the current route, so music, voiceover, captions, and sound design should be handled after generation.
When should I switch to another route instead?
Switch when the task becomes long-form, typography-heavy, edit-first, or dependent on more explicit camera-path or timeline control than a short Hailuo route is meant to provide.